Chris Guillebeau

#TryPod in March or Anytime

Download the free Stitcher App from the Apple or Google Play store to begin listening to podcasts.

Download the free Stitcher App from the Apple or Google Play store to begin listening to podcasts.

Anytime is a good time to begin listening to podcasts. The variety is astonishing. I have written about some of my favorites in 2016. Since then my list of favorites on the Stitcher listening app has more than doubled. (You can also listen to many of same podcasts from iTunes or direct from a website.) 

Here is a quick summary of some of the ones I listen to regularly:

Everyday I listen to Side Hustle School with Chris Guillebeau. These short (5-8 minutes) podcasts are intended to spotlight ways you can start and succeed with your own side hustle. Chris Guillebeau is author of blog The Art of Non-Conformity and host of the World Domination Summit. The kinds of side hustles he features ranges from direct shipping crickets to a 400 client house cleaning service. 

Once a week I listen to Radical Candor with Russ Laraway and Kim Scott with great advice to be a kick-ass manager. Both Side Hustle School and Radical Candor are part of the Onward Project by Gretchen Rubin. She has a podcast with her sister Elizabeth Craft called Happier with Gretchen Rubin (also recommended). 

Depending on the guest I listen to Pop Culture Happy Hour or Dinner Party Download. These are magazine formats with different interviews and features. Each episode is about an hour, but you can listen to parts of it and return to it (Stitcher remembers where you left off) if you don't have time to listen to it all at once. Here's the Thing with Alec Baldwin and the Ezra Klein Show feature one long interview with a guest. Both are intelligent and thoughtful interviewers, but I only listen if I am interested in the guest.

I also enjoy Rob Bell's Robcast; however, his podcasts are not on stitcher so I listen to them from his website.

These are just a few of the great podcasts you can try. Make a goal this week to get started and listen to one podcast.  


World Domination Summit Tickets On Sale: Final Round March 18

You do not want to miss the opportunity to attend the World Domination Summit (WDS) in Portland Oregon this July 9-13. The final round of tickets go on sale March 18 at 9 a.m. PST. For more information: I will be attending for the first time. I bought my tickets in October when the second round went on sale. The first round were for WDS Alumni. I am looking forward to some serious learning and some silly fun. It is part of my personal development plan for 2015.

Check out this video for some high energy inspiration:

Michael Hyatt is a Prolific Writer

Author and coach Michael Hyatt

Chris Guillebeau and Jon Acuff recommend identifying people in your field whose work you admire and follow them so you can find inspiration and learn from them. Several times Michael Hyatt was mentioned in a list of admirable bloggers. I checked out his web site and it is impressive.

He offers a This is Your Life podcast, a blog, publications, keynote speaking, and conferences. In a blog post called "Pick My Brain" he wrote:

Here are seven ways you can get access to me. These are arranged from least expensive to most expensive.

  1. Search my site. I have written more than 1,400 blog posts on this site. Chances are, I have already addressed your question or issue. Just use the search box in the upper right-hand corner of this page. My weekly podcasts are another free resource.
  2. Subscribe to my updates. I currently publish two new blog posts a week, along with a new podcast. I write on self-development, leadership, productivity, platform-building, and publishing. By subscribing, you’ll never miss a post. Learn more …
  3. Buy one of my products. You can find them all in my store. They represent my best thinking on various topics, including platform-building, publishing, public speaking, and more. I have several other products in development. Learn more …
  4. Join Platform University. This is my members-only site, designed to give you the inspiration, training, and resources you need to take your platform to the next level. The community forums are my favorite feature. I personally participate in them. Learn more …
  5. Come to one of my conferences. I host three different conferences a year, along with my business partner, Ken Davis. They are designed for public speakers and platform builders. These are a great place to connect with me personally. Learn more …
  6. Book me as a speaker. I have been speaking publicly for more than 25 years and have keynoted hundreds of events. I currently do a limited number of speeches each year for corporations, conferences, and trade associations. Learn more …
  7. Hire me as a coach or consultant. I love coaching and consulting, but I have limited time available for it. Therefore, I am very selective. I also charge crazy-high fees. But if you think you could benefit from one-on-one interaction with me, send me an e-mail.

Not sure how he has time to produce all of these products--even with help. I subscribed to his email and the deluge began. I am impressed with his productions schedule.

After listening to a number of podcasts and reading a number of blogs, I am underwhelmed with the quality. The ideas are not very original and the headlines often do not seem to align with the content. There is a lot of functionality on the website though. And he must have a very strong work ethic.

Chris Guillebeau's Unconventional Approach to Publishing

Chris Guillebeau addresses crowd at author event.

Chris Guillebeau offers an unconventional business model. He publishes books with traditional publishers, AND he offers so much more to his readers via his website and blog. He is shining the light down the path of the future of publishing. He does this by focusing on building a relationship with his readers. He calls it building a community. Because the first thing I think of when I hear community is the people who live near me whether I have anything in common with them or not (one perspective), I call what Chris is doing as calling together a tribe. He is inviting anyone who shares the thirst for an adventurous, meaningful life to join him in figuring out how.

His books and blogs feature lots of other people’s stories and experiences. This increases the inspiration factor and attracts more and more people to the community. The tribe has an annual gathering in Portland, Oregon every July known as the World Domination Summit.

All of this enhances his success in the traditional publishing world—his most recent book is Happiness of Pursuit and debuted on the New York Times bestseller list.

It is not a gimmick though. At least it feels very authentic. He even approached his book tour to promote his book in a fresh and unconventional way. As a blog follower I received an invitation to get a free ticket to one of his book events scheduled at independent bookstores in 40 cities across the United States. As a NorCal resident, I could choose between Santa Cruz and San Francisco. My friend Connie and I decided to go to the event in Santa Cruz and make it a girls weekend with lots of good food and shopping.

Some things I noticed as I RSVP’d for the event. I felt invited to the event. This is different than an announcement say for a concert or other event. I had to request a ticket and this gave me a greater sense of commitment to attend. While it did not cost anything, I felt like there was a spot reserved for me so I made plans to be sure to be there. I actually ended up selecting the bookstore further from my home because it became an excuse for a larger adventure. The staff at Book Shop Santa Cruz also had more information about how many people were coming and so could make sure they had plenty of books and chairs. The crowd was standing room only. This is a testament to Chris’ loyal readership; however, this method also makes the event more “sticky”. I have noted author events on other occasions and much more convenient to attend and then decided not to attend.

It also means if there is a low response Chris and the bookstore can do more outreach, adjust expectations or cancel. I have been to an author event at Borders with a much more popular author and I was one of just 5 people including the author and his wife. It was a memorable evening for me, but perhaps not worth the author's time.

Chris planned an hour long event, starting fashionably late, devoting the first 25 minutes to talking about the book, 25 minutes to “attempting to answer your questions” and the remainder to signing books. He encouraged people to meet someone new and make a connection. This part is inside the box, except Chris did not read from his book.

I also got a follow up email. Chris could do this because he collected my email when I requested the ticket. Even though it shamelessly asked me to help promote the book, it reconnected me with the event and motivated me to write this blog post.

So it worked.

279 Days for Overnight Success

279 days

Chris Guillebeau is a role model for anyone who want to enjoy life. All of life: work, play, and making those two less distinguishable. I cannot remember how I originally discovered his website and the World Domination Conference.  Sometime last year I was ready to sign up for the annual conference in Portland, when I realized that it conflicted with my Tour de France adventure. I resolved to go in July, 2015.  

Meanwhile I am enrolled in Jane Friedman's video class "How to Write a Powerful Book Proposal Workshop" and she emphasizes the importance of having a strong author platform. Among the recommended resources is Chris" free downloadable PDF, "279 Days for Overnight Success."  

I have gleaned many useful ideas from his 79 page publication, including the goal to create 1,000 die hard fans who will read whatever I write. This obviously has implications for both my craft and my marketing strategy. 

I also love Chris' business model. It puts the emphasis on creativity and community over fame and fortune.